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[ NOVUS LADIES LED ] NATIONAL SEMICONDUCTOR USA 1976



Cuts in Module Size and Power Consumption

This women’s dress model featured a round silver case with attached bracelet. Its bangle-like design, which made the red display portion stand out like a precious stone, gave it a feminine look. The average women’s watch of the time was tiny, and thus modules had to be made much smaller for the women’s LED watches being developed. Plus, the need for a smaller battery made reduced power consumption an issue.
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